Thursday, February 6, 2014

The Data at Duma Works Can Grow You (& Your Company!)

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Duma Works is straying from the simple job board format to deliver more effective results to employers and job seekers alike.

The “IBM Global Entrepreneurship Day,” kick started a discussion on entrepreneurship and how to grow a company. One of the key points that IBM brought to the talks was a focus on the importance of data to growing companies effectively.

Understanding, processing, and helping other people understand data regarding the job market is hugely important if Kenya wants to create jobs, and create happier, more efficient SMEs and workers.  Two of the biggest job-related issues in Kenya today are ghost workers and mismatched workers. Duma Works helps solve these issues by conducting research on the Kenya job market and integrating the results into its job matching technology. By leveraging real time data, Duma Works provides companies with an effective means to match job opening to job seeker and a dynamic platform to track employee performance post-hire.

If technology can be leveraged to give access about a job opening to only relevant candidates, how much time and money would employers save in the interview process? If data can be leveraged to help job seekers understand what qualities are required for jobs in certain sectors, how much more could they improve upon themselves?

It turns out that over 80% of data in the world is unstructured, left misunderstood in scattered Excel files on a computer. Let’s not add to that pile of data. Let’s try to better understand it and teach it in order to drive growth in companies and development in the people behind the companies.

Read more:

To learn more about Duma Works and our services – www.dumaworks.com

To see how data-driven Google is, and how this can reveal things about our society – http://globalvoicesonline.org/2013/11/05/women-should-be-submissive-and-other-google-autocomplete-suggestions/

To watch a neat video on IBM’s Watson robot using data to dominate on Jeopardy gameshow – http://www.youtube.com/watch?v=WFR3lOm_xhE

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